--- title: Creating and Editing Landing Pages description: Learn how to create and edit landing pages in Hubspot, including the different features in the drag-and-drop builder. --- [Skip to content](https://help.thedevcave.com/creating-editing-landing-pages#main-content) English Show submenu for translations [Submit a Ticket](https://help.thedevcave.com/kb-tickets/new?hsLang=en) ![logo-horiz-3clr-teal-dark-vcenter\_2x.png\]](https://help.thedevcave.com/hs-fs/hubfs/logo-horiz-3clr-teal-dark-vcenter_2x.png?height=40&name=logo-horiz-3clr-teal-dark-vcenter_2x.png) Open main navigation Close main navigation - English Show submenu for translations - [Submit a Ticket](https://help.thedevcave.com/kb-tickets/new) - [Visit TheDevCave](https://thedevcave.com/) [Visit TheDevCave](https://thedevcave.com/) Jump to an article - There are no suggestions because the search field is empty. 1. [Documentation](https://help.thedevcave.com/?hsLang=en) 2. [Hubspot](https://help.thedevcave.com/hubspot?hsLang=en) 3. [Marketing](https://help.thedevcave.com/hubspot?hsLang=en#marketing) # Creating and Editing Landing Pages ## Learn how to create and edit landing pages in Hubspot, including the different features in the drag-and-drop builder. **A Step-by-Step Guide to Creating and Editing Landing Pages in HubSpot** **Introduction:** HubSpot landing pages are essential for capturing leads and driving conversions. This guide will walk you through the process of creating and editing landing pages, including a detailed overview of the page editor. **1. Finding the Landing Pages Tool:** - **Login:** Log into your HubSpot account using your credentials. - **Navigation:** In the left-hand sidebar, navigate to "Marketing" and then select "Landing Pages." This will take you to the landing pages dashboard. **2. Creating a New Landing Page:** - **"Create Landing Page" Button:** Click the "Create landing page" button in the top right corner. - **Template Selection:** Select a template from HubSpot's library or start with a blank template. - **Page Editor:** You will now be in the page editor, where you can customize your landing page. **3. Overview of the Landing Page Editor:** - **Drag-and-Drop Interface:** The page editor uses a drag-and-drop interface, allowing you to easily add and arrange elements. - **Content Modules:** The left-hand sidebar contains various content modules, such as text, images, forms, videos, and buttons. Drag these modules into your landing page to add content. - **Sections and Columns:** Organize your content using sections and columns to create a structured layout. - **Design Options:** The right-hand sidebar provides design options for each module, allowing you to customize fonts, colors, spacing, and more. - **Settings Tab:** The settings tab lets you configure page title, URL, meta description, featured image, and other SEO settings. - **Personalization:** Use personalization tokens to insert contact properties into your landing page, such as first name or company name. - **Preview and Test:** Use the preview and test options to see how your landing page will look on different devices and to test form submissions. - **SEO Optimization:** Use the SEO optimization tools to improve your landing page's search engine ranking. - **Mobile Responsiveness:** Make sure the landing page looks good on mobile devices. **4. Editing an Existing Landing Page:** - **Finding the Landing Page:** Locate the landing page you want to edit on the landing pages dashboard. You can use the search bar to find it quickly. - **Opening the Landing Page:** Click on the name of the landing page to open it in the page editor. - **Making Changes:** Use the drag-and-drop interface and design options to make your desired changes. - **Saving Changes:** Click the "Update" button to save your changes. **5. Important Notes:** - **Clear Call to Action:** Ensure your landing page has a clear and compelling call to action. - **Mobile Optimization:** Always optimize your landing pages for mobile devices. - **A/B Testing:** Use A/B testing to experiment with different landing page designs and content. - **SEO Best Practices:** Follow SEO best practices to improve your landing page's visibility. **6. Additional Help:** - HubSpot's help resources are available for further assistance. Use the help search bar to find answers to specific questions. - You can also search for 'landing pages' in the Hubspot Academy to access video tutorials and guides - [https://app.hubspot.com/academy/23487903/results?search=landing%20pages](https://www.google.com/search?q=https://www.google.com/search%3Fq%3Dhttps://app.hubspot.com/academy/23487903/results%3Fsearch%3Dlanding%2520pages) **7. Growth Opportunities:** - **Advanced Personalization:** Explore advanced personalization techniques, such as using smart content and dynamic content. - **Landing Page Analytics:** Learn how to analyze landing page performance to identify areas for improvement. - **Integration with Workflows:** Investigate how to integrate landing pages with workflows to automate lead nurturing and follow-up processes. - [WordPress](https://help.thedevcave.com/wordpress?hsLang=en) - [Hubspot](https://help.thedevcave.com/hubspot?hsLang=en#main-content) - [General](https://help.thedevcave.com/hubspot?hsLang=en#general) - [CRM](https://help.thedevcave.com/hubspot?hsLang=en#crm) - [Marketing](https://help.thedevcave.com/hubspot?hsLang=en#marketing) - [Reports & Dashboards](https://help.thedevcave.com/hubspot?hsLang=en#reports-dashboards) - [Settings](https://help.thedevcave.com/hubspot?hsLang=en#settings) [![Chill listening crop-3](https://help.thedevcave.com/hs-fs/hubfs/logo-horiz-3clr-teal-dark-vcenter_2x.png?width=149&height=45&name=logo-horiz-3clr-teal-dark-vcenter_2x.png "Chill listening crop-3")](https://darkhouse.dev) TheDevCave Help Center Copyright © 2026, TheDevCave